Charge more. Offer more. Earn more.
Your clients trust you with their fitness. Now give them what no other coach can — real healthcare access. At-home lab kits with painless blood collection, saliva, urine, vaginal, and fecal testing, provider consultations, GLP-1/TRT/HRT prescriptions, Thorne supplement protocols, plus urgent care, primary care, and mental health for their whole family. All through your branded platform, with TrueEval handling every bit of the medical side.
You operate the coaching. We operate the medicine. Fully CPOM compliant.
Four new revenue streams. Zero medical risk.
You're already coaching clients on fitness. Adding medical-grade wellness lets you charge premium rates for onboarding and earn from lab kit referrals and Thorne supplement orders — while TrueEval handles all medical operations, compliance, and liability. Revenue comes from wellness products only — never from prescriptions or clinical services.
Premium Onboarding Fees
Charge $200–$500+ for onboarding because you're offering real healthcare access — at-home lab kits (painless blood, saliva, urine, vaginal, fecal), provider consultations, and personalized protocols. This isn't a generic fitness app upsell.
Increase onboarding revenue 3–5x
Lab Kit Referrals
Earn every time a client orders an at-home lab kit through your platform. Six specimen types, panels from $99 to $349 — and clients reorder quarterly.
Recurring quarterly revenue
Thorne Supplement Revenue
Through our national Thorne Health account, your clients get lab-matched Protocol Kits. You earn on every supplement order — ongoing, not one-time.
Passive monthly income
Client Retention & Loyalty
When clients get real healthcare access through your platform — lab kits, provider consultations, and supplement protocols — they stay longer, train harder, and refer others. You become irreplaceable.
Higher lifetime client value
You handle the coaching. We handle the medical.
Our Friendly Professional Corporation (PCMSO) model insulates you from the practice of medicine. TrueEval provides the clinical entity, providers, and legal framework, while you focus on what you do best: coaching. It's the same legal structure used by top digital health and private equity firms to separate clinical from non-clinical functions.
What You Handle
- Fitness programming & coaching
- Nutrition guidance
- Client relationships
- Onboarding & retention
- Community & accountability
What TrueEval Handles
- Lab ordering & interpretation
- Provider consultations
- Prescribing (GLP-1, TRT, HRT, Peptides)
- Urgent care, primary care, mental health
- Family access — pediatrics to geriatrics
- Telehealth compliance (all 50 states + DC)
- Clinical safety & escalation
- CPOM/PCMSO legal framework
Launch in 48 hours.
From demo to onboarding your first client, our process is built for speed and simplicity.
Schedule a demo
We walk you through the platform, pricing, and PCMSO agreement.
Sign the PCMSO
Legal framework that separates coaching from medical — takes 48 hours.
Brand your platform
Your logo, colors, domain. White-label the entire member experience.
Onboard clients
Start offering lab kits, provider access, and Thorne protocols immediately.
Your brand, our tech.
Deliver a premium member experience on a fully white-labeled platform. Your clients see your logo, your colors, and your domain. We handle the technology, compliance, and clinical operations behind the scenes.
